Privacy policy

Last updated: November 15, 2026

Duct Tape & Data (“we”, “us”) runs ducttapeanddata.com. This policy explains what information we collect through the site, what we do with it, and the choices you have.

What we collect

When you book a call. Booking is handled by Calendly. You give your name, your email address and your answers to the booking questions. Calendly stores this and passes it to us so we can hold the call.

When you email us. We receive your email address and whatever you choose to write.

When you visit the site. Our hosting provider, Cloudflare, processes the technical information every website receives, such as your IP address, your browser type and the pages requested. Cloudflare also counts page views for us with its Web Analytics, which does not use cookies. If you arrive from an ad or a link that carries campaign tags, the site keeps those tags in your browser for the length of your visit, so we can tell which campaign led to a booking.

Analytics and advertising tools. We use Google Analytics, Google Ads and the Meta Pixel to count visits and to measure whether our advertising leads to booked calls. These tools set cookies and receive information about your visit, such as your IP address, your browser details and the pages you view. When a call is booked, we also send Meta a record of that booking from our server. It includes your IP address, your browser details and Meta’s cookie identifiers. It does not include your name or your email address.

Some of these tools may not be switched on at the time of your visit.

What we use it for

  • To hold the call you booked and follow up on it
  • To reply to your emails
  • To understand how the site is used and whether our advertising works
  • To keep the site secure

We do not sell your personal information, and we do not use it for anything unrelated to the purposes above.

Who receives it

  • Calendly, for booking
  • Google, for analytics, advertising and our email
  • Meta, for advertising
  • Cloudflare, for hosting and page-view counts

Each of them handles the information under its own privacy policy. We may also disclose information if the law requires it.

Business information you share as a client

This is separate from the website. If you work with us, we sign an NDA before you send anything. Your business data is used only for your analysis, is never shared or sold, and is deleted on request.

Your choices

  • You can block or delete cookies in your browser settings. The site works without them.
  • You can opt out of Google Analytics with Google’s opt-out browser add-on, and manage ad personalization in your Google and Meta ad settings.
  • You can ask us what information we hold about you, and ask us to correct or delete it, by emailing ash@ducttapeanddata.com.

Depending on where you live, you may have further rights under your state’s privacy law. We will respond to any request as that law requires.

How long we keep it

We keep booking and email records for as long as the conversation, and any work that follows from it, requires. We delete them on request. Analytics and advertising data is kept for the periods set in those tools.

Children

This site is for business owners. It is not directed to children, and we do not knowingly collect information from anyone under 13.

Changes to this policy

If we change this policy, we will update this page and the date at the top.

Contact

Duct Tape & Data
Atlanta, Georgia
ash@ducttapeanddata.com